Premium yet Affordable Branding Services for Startups – Fishyhue Studio Makes It a Reality
4 min readPremium yet affordable branding services for startups is a necessity and not a luxury. Whether you are a tech startup or a lifestyle brand or a web X.0 entrepreneurial venture, it’s one of the next essential requirements after you have the product prototype in place. However, many consider it to be the least important of all aspects. Some, even don’t consider it an ingredient for the success of a startup.
Irrespective of what people love to believe, branding is super critical! Period.
Branding is NOT just a logo design – there is much more to it. Branding, done right, forms one of the core foundations of the brand. It gives the brand its voice and tone, a distinctive visual design, an exclusive identity, and a characteristic outlook that connects the brand with its audience. As Lisa Gansky, American entrepreneur, writer and speaker, puts it – “A brand is a voice and a product is a souvenir.“
Branding starts way before the first logo draft gets designed and goes well beyond the final logo selection.
Good Branding Ain’t Cheap, Cheap Branding Ain’t Good
But, branding services, the real ones – to be precise, don’t come cheap. You must have heard stories about brands spending lakhs of rupees on branding. Yup! those are true stories.
However, for a startup (particularly in the pre-seed funding and seed funding phase) it’s impossible and to an extent unreasonable to spend that amount of money on branding. But again, it’s even more ridiculous to go for cheap branding – it might end up doing more harm than good. In short, premium yet affordable branding services for startups – is the core requirement!
It’s crucial to strike a balance between good branding services and affordability. Fishyhue Studio is one such design and branding studio which aims at providing design, branding, and content services at affordable pricing to startups. Their mantra is creating design and content that works. Well, more about this later, but before that let’s see what cheap branding is and why is it so costly.
Cheap Branding is Very Costly
Branding comes in all shapes, sizes, and price points. Cheap in terms of money might work for once, but cheap brandling in terms of quality will cost you huge in the long run. And in some cases, cheap branding might ruin your startup before it starts.
Cheap branding is usually an off-the-shelf branding solution. They are not branding – but just logo designing. When you go for cheap branding – you just get a small part of the branding – the logo and in some cases the branded stationaries. They usually lack brand research, brand tone and voice, visual design, etc. So you end up getting a logo – that neither connects with your brand nor with your audience. It ends up being just a fancy piece of JPEG that sits on the corner of your website!
Good branding gives you more than just a logo. It gives your brand a story and a voice. It makes your brand a living and thriving being with an identity of its own to which people can relate. Also, a good branding studio gives you, as an entrepreneur, an informed choice. Good branding saves you a lot of money in the long run and ensures you a good ROI.
Where to Find Premium yet Affordable Branding Services for Startups that Work?
Fishyhue Studio is one such solution.
Fishyhue is an independent design studio that runs on passion. With more than 12 years in designing and branding, it has worked with numerous startups. One thing which it noticed is that entrepreneurs are more than willing to invest in branding (at least in terms of time and effort). They are now more informed about branding than ever and understand its importance.
However, the real problem they face is that have to choose between design agencies that charge lakhs or get stuck with a cheap logo designer. Something good, flexible, and affordable is hard to find.
Fishyhue Studio tries to fill that void by making premium quality design and branding services available at a non-premium price for startups.
Fishyhue Studio provides design and branding services that are tailor-made for startups. Also, all projects start with a free initial discussion and with no strings attached. They are less like an agency and more like a genuine friend who knows a lot about branding and designing.So, if you are looking for a free and friendly suggestion or advice, just head over to fishyhue.com and drop a line.